See on Scoop.it – Transmedia: Storytelling for the Digital Age
Gary Hayes: “The spine of [Predicting Present Futures'] rather winding narrative arc was some simple trend extrapolation across four of the key themes and asking questions about their trajectories:
- Social Share & Online Connection
- TV & Everything Else
- Mobile & Locationalism
- Transmedia & Content Everywhere“
See on www.personalizemedia.com